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The Forrester Wave™: Lead-To-Revenue Management Platform Vendors, Q4 2016

White Paper Published By: Marketo
Published:  Mar 16, 2017
Type:  White Paper
Length:  23 pages

Read this complimentary copy of The Forrester Wave: Lead-To-Revenue Management Platform Vendors, Q4 2016, and find out why Marketo was named a leader based on the strength of its current offering, vision, roadmap, and marketplace impact.

According to the report, Marketo helps B2B marketers drive contextual engagement at scale, with a steady pace of innovation that is well-calibrated with the state of practice in B2B marketing. 

The full report includes:

  • Market evaluation and analysis of 11 lead-to-revenue management platform vendors
  • Insights for selecting a vendor based on your organization's requirements
  • Opportunities and challenges faced when deploying lead-to-revenue management systems

Download the report to learn about these topics and more.

Tags : 
marketo, revenue management, lead management, lead generation, sales pipeline, marketing strategy, best practices, marketing automation, sales automation, social media, content management systems, mobile marketing, social media marketing, data management/analytics, lead generation & automation

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